Mach dich bereit für Spaß und Spannung über den Wolken! Euer haariger Lieblingspilot ist zurück u...

Advances in technology and changes in consumer buying patterns have forced businesses to alter th...

Drawing on the expertise of multi-disciplinary scholars from emerging economies, this volume aims...

The progress of several businesses was severely challenged through the advent of the COVID-19 pan...

Hospitality and Tourism Marketing: Building Customer Driven Hospitality and Tourism Organizations...

This book is an excellent resource for academics and students interested in ethics and accountabi...

Responsible Management in Emerging Markets: A Multisectoral Focus is in response to the dearth of...

This book explores the issues around small business and entrepreneurial activities in Africa with...

This book analyses and evaluates the accomplishments, challenges, and approaches associated with ...

This book focuses on developing a systematic approach to understanding the transformations in Afr...

This book explores the challenges and precarity of higher education post-pandemic, explicitly foc...

Advances in technology and changes in consumer buying patterns have forced businesses to alter th...

This edited collection examines the impact of new technologies and new managerial and policy pers...

This book explores the key players, challenges and policies affecting higher education in Africa....

This book is an excellent resource for academics and students interested in ethics and accountabi...

This book analyses and evaluates the accomplishments, challenges, and approaches associated with ...

The dynamics of the world's pervasive digital technologies is transforming organisations and enab...

This volume offers a comprehensive examination of the dynamic and evolving landscape of African e...

Green marketing has risen in prominence over recent years as corporations face calls to lower the...

Thsi book focuses on entrepreneurial development and the development of small businesses in Afric...

This book is a fascinating treatment of ethics, governance, and anti-corruption initiatives from ...

This book explores the key players, challenges and policies affecting higher education in Africa....

Advances in technology and changes in consumer buying patterns have forced businesses to alter th...

The dynamics of the world's pervasive digital technologies is transforming organisations and enab...

This edited volume seeks to examine how enterprises in Africa can utilize digital technologies an...

This book explores the issues around small business and entrepreneurial activities in Africa with...

Responsible Management in Emerging Markets: A Multisectoral Focus is in response to the dearth of...

This book responds to calls for a systematic approach in understanding the transformations in the...

This book examines the nuances of public relations in the developing world. Offering a comprehens...

Adverse environmental impacts such as greenhouse gas emissions and chemical spills have put the t...

This edited collection examines the impact of new technologies and new managerial and policy pers...

This book is a fascinating treatment of ethics, governance, and anti-corruption initiatives from ...

This book explores the dynamics of public relations (PR) in emerging economies across Africa, Sou...

Green marketing has risen in prominence over recent years as corporations face calls to lower the...

This book provides a management perspective on the full historical, contemporary, and geographic ...

The progress of several businesses was severely challenged through the advent of the COVID-19 pan...

Hospitality and Tourism Marketing: Building Customer Driven Hospitality and Tourism Organizations...

Literature on green marketing continues to gain traction in the sustainabilitydiscourse, focusing...

This book provides a management perspective on the full historical, contemporary, and geographic ...

This edited volume seeks to examine how enterprises in Africa can utilize digital technologies an...

Business-to-Business Marketing: An African Perspective: How to Understand and Succeed in Business...

Thsi book focuses on entrepreneurial development and the development of small businesses in Afric...

The first of this two-volume work brings to the fore marketing communication theories and concept...

The first of this two-volume work brings to the fore marketing communication theories and concept...

Advances in technology and changes in consumer buying patterns have forced businesses to alter th...

This book explores the challenges and precarity of higher education post-pandemic, explicitly foc...

Literature on green marketing continues to gain traction in the sustainabilitydiscourse, focusing...

Drawing on the expertise of multi-disciplinary scholars from emerging economies, this volume aims...