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  1. The Transformation Economy The Transformation Economy

    The Transformation Economy

    B. Joseph Pine Ii
    Harvard Business Review Press
    03.02.2026

    From the author who defined the Experience Economy comes the next big shift: the Transformation E...

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  2. The Experience Economy, With a New Preface by the Authors The Experience Economy, With a New Preface by the Authors

    The Experience Economy, With a New Preface by the Authors

    B. Joseph Pine Ii
    Harvard Business Review Press
    10.12.2019

    Time is limited. Attention is scarce. Are you engaging your customers?

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    34,00 €
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  3. The Experience Economy, Updated Edition The Experience Economy, Updated Edition

    The Experience Economy, Updated Edition

    B. Joseph Pine Ii
    Harvard Business Review Press
    01.06.2011

    In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about c...

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    Unser bisheriger Preis:ORGPRICE: 28,25 €

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  4. Authenticity Authenticity

    Authenticity

    James H Gilmore
    Harvard Business Review Press
    18.10.2007

    Contrived. Disingenuous. Phony. Inauthentic. Do your customers use any of these words to describe...

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    33,00 €
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  5. The Age of Experiences: Harnessing Happiness to Build a New Economy The Age of Experiences: Harnessing Happiness to Build a New Economy

    The Age of Experiences: Harnessing Happiness to Build a New Economy

    Benjamin Hunnicutt
    Temple University Press
    21.02.2020

    In The Age of Experiences, Benjamin Kline Hunnicutt examines how the advance of happiness science...

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    98,44 €
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  6. Markets of One: The New Frontier in Business Competition Markets of One: The New Frontier in Business Competition

    Markets of One: The New Frontier in Business Competition

    B. Joseph Pine
    Harvard Business Review Press
    28.02.2000

    A collection of ten articles that chronicle the evolution of business competition from mass marke...

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  7. Do You Want to Keep Your Customers Forever? Do You Want to Keep Your Customers Forever?

    Do You Want to Keep Your Customers Forever?

    Joseph B. Pine
    Harvard Business Review Press
    28.03.2010

    Do You Want to Keep Your Customers Forever?

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    19,00 €
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  8. Do You Want to Keep Your Customers Forever? Do You Want to Keep Your Customers Forever?

    Do You Want to Keep Your Customers Forever?

    Joseph B Pine
    Harvard Business Review Press
    02.03.2010

    This classic article shows how to make mass customization and efficient and personal marketing wo...

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    10,00 €
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  9. The Experience Economy The Experience Economy

    The Experience Economy

    B Joseph Pine
    Harvard Business Review Press
    01.04.1999

    Future economic growth lies in the value of experiences and transformations--good and services ar...

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    31,00 €
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